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'''Sponsors''' and the money they pay are one of the main sources of [[income]] for a [[club]]. New teams rely more on sponsorship money than on [[Arena#Income_per_seat|ticket sales]] from [[match]]es, as their [[fans|supporter]]'s base is rather small and takes up to a few seasons to reach an adequate level.  
'''Sponsors''' and the money they pay are one of the main sources of [[income]] for a [[club]]. New teams rely more on sponsorship money than on [[Arena#Income_per_seat|ticket sales]] from [[match]]es, as their [[fans|supporter]]'s base is rather small and takes up to a few seasons to reach an adequate level.  


There are ten different mood levels and ''Calm'' is the neutral level. During the [[Off-season]] [[reset]], each team's sponsors' mood will be reset to this neutral value.


The sponsor's mood can be found via [[My Club]] > Club > [[Finances]]. This is also where the income from sponsorship can be seen.
Weekly income can be seen at [[My Club]] > Club > [[Finances]].
{| class="infobox"
{| class="infobox"
|+ '''Denominations'''
|+ '''Denominations'''
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== Sponsors' income ==
== Sponsors' income ==
The future income due to sponsorship money is updated on every single [[economy update]]. The sponsors' mood is updated at the same time.
The sponsor income is a fixed weekly fee plus a potential bonus fee dependant on what sponsor objective the manager selects during the [[off-season]].
The average sponsors income money  can be calculated with this formula:


<blockquote><code style="font-size:initial;color:#277f31">Sponsors' income = 185 * ( Fans number * Sponsors' mood / Division index )  + 27200  </code><br>
<blockquote><code style="font-size:initial;color:#277f31">Sponsors' income = 185 * ( Fans number * Sponsors' mood / Division index )  + 27200  </code><br>
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|}</blockquote>
|}</blockquote>


== Influences on sponsors' money ==
== Influences on sponsor offers ==
There are three factors influencing the amount of money that team receives from sponsors:
These are the factors influencing the amount of money that team receives from sponsors:
* the fanclub size, meaning the '''[[fans]] number''',  
* the fanclub size, meaning the '''[[fans]] number''',  
* the team's success over short term, how well it does in its current [[match|matches]], meaning the '''sponsors' mood''' and
* the team's success over long term, meaning the '''index of team current division'''.
* the team's success over long term, meaning the '''index of team current division'''.
(Work in Progress)
Studies on base sponsor offers
In general the base sponsor fee(b) can be calculated using the following formula:
b = a * fans + 18785
Where a is based on league level: <br>
I: 65.81 <br>
II: 47.26 <br>
III: 38.04 <br>
IV: 32.8 <br>
V: 29.52 <br>
VI: 26.72 <br>
VII: 24.56 <br>
The fee per match(m) is calculated from:
m = b / 1.94
Exceptions:
* Promoted teams use the a value from their previous league level and the promotion bonus is not part of the new offer.
* Teams younger than half a season use the starting values.
Further studies:
The following numbers are based on small data set. More data will be needed to perfect the formula.
No data from demoted teams were registered last season break(83).


== In the manual ==
== In the manual ==
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'''Sponsors'''
'''Sponsors'''


Sponsors prefer supporting a club sporting a good "image" to which they can be connected. The more successful your team is and the bigger your team’s fan club is, the better image (and the more sponsor money) you’ll get. Spokespersons also help to improve the club's image. Your sponsors' mood can be seen on the finances page.}}{{From the manual|chapterhead=Staff|chapternr=11|text=
Sponsors prefer supporting a club sporting a good "image" to which they can be connected. The more successful your team is and the bigger your team’s fan club is, the better image (and the more sponsor money) you’ll get.  
'''Spokesperson:''' Improves sponsor and fan attitude towards the club.}}
|}
 
== See also ==
* [[Spokesperson]]
* The sponsors' mood is less prone to fluctuation than [[fans|supporter mood]].


[[Category:Economy]]
[[Category:Economy]]

Latest revision as of 16:57, 4 July 2023

Sponsors and the money they pay are one of the main sources of income for a club. New teams rely more on sponsorship money than on ticket sales from matches, as their supporter's base is rather small and takes up to a few seasons to reach an adequate level.


Weekly income can be seen at My Club > Club > Finances.

Denominations
Sponsors' mood levels
Ten different mood levels (and picture associated to level)
Level Name Associated picture
10 Sending love
poems to you
9 Dancing in
the streets
8 High on life
7 Delirious
6 Satisfied
5 Content
4 calm
3 Irritated
2 Furious
1 Murderous

Sponsors' income

The sponsor income is a fixed weekly fee plus a potential bonus fee dependant on what sponsor objective the manager selects during the off-season.

Sponsors' income = 185 * ( Fans number * Sponsors' mood / Division index ) + 27200


Division index

The index of team current division is a coefficient used to calculate the sponsors' income. It measures the success of the team over long term.
   Division       Index   
I 14.85
II 21.00
III 25.72
IV 29.69
V 33.19
VI 36.37

Influences on sponsor offers

These are the factors influencing the amount of money that team receives from sponsors:

  • the fanclub size, meaning the fans number,
  • the team's success over long term, meaning the index of team current division.

(Work in Progress) Studies on base sponsor offers

In general the base sponsor fee(b) can be calculated using the following formula:

b = a * fans + 18785

Where a is based on league level:
I: 65.81
II: 47.26
III: 38.04
IV: 32.8
V: 29.52
VI: 26.72
VII: 24.56

The fee per match(m) is calculated from:

m = b / 1.94

Exceptions:

  • Promoted teams use the a value from their previous league level and the promotion bonus is not part of the new offer.
  • Teams younger than half a season use the starting values.

Further studies: The following numbers are based on small data set. More data will be needed to perfect the formula. No data from demoted teams were registered last season break(83).

In the manual

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Some of its content is out of date or needs addition of new data. You can help Hattrick Wiki by updating this page or section.
This is an extract from the Hattrick rules, Chapter 8
Revenues and expenses

[...]

Revenue

[...]

Sponsors: Each week you get a sum of money from your sponsors. Check the "Fans and sponsors" chapter for more info.

{{From the manual|chapterhead=Fans_and_sponsors|chapternr=9|text= Both sponsors and fans control important sources of income. Therefore it is strongly advised to have a good relation with them and keep their mood up - it will pay off in the end.

[...]

Sponsors

Sponsors prefer supporting a club sporting a good "image" to which they can be connected. The more successful your team is and the bigger your team’s fan club is, the better image (and the more sponsor money) you’ll get.